In-depth breakdowns of how we've helped ecommerce brands scale profitably using paid advertising.
Shopify fashion brand targeting US & UK audiences
StyleVault was running broad campaigns with no creative strategy, burning $8K/month at 1.8x ROAS. Audience fatigue and creative exhaustion were killing performance month over month.
Complete account restructure with CBO campaign architecture, 30-day creative testing sprint to identify 5 winning hooks, lookalike audience stacking, and a 3-tier retargeting funnel.
Month 1: 3.2x ROAS. Month 3: 4.8x ROAS. Month 5: 5.6x ROAS with $21K/month ad spend generating $120K revenue. Client renewed for 12 months.
Beauty brand scaling TikTok Shop & D2C Shopify
New beauty brand with a great product but zero paid media presence. They needed to build brand awareness and generate first-time buyers profitably from day one on TikTok.
Influencer-led UGC creative production, TikTok Spark Ads strategy, Smart Performance campaigns for scaling, TikTok Shop integration, and parallel Shopify retargeting.
First month: $18K revenue at 4.1x ROAS. Month 4: $85K revenue at 6.1x ROAS. Brand is now the #3 best-seller in their TikTok Shop category.
Fitness & activewear brand targeting 18-28 demographics
UrbanFit was over-reliant on Meta and needed to diversify. Their Gen Z target audience was increasingly unreachable on Facebook at a profitable CPM.
Launched Snapchat as a new channel with Story Ads and Collection Ads. Developed vertical-first creative assets specifically designed for Snapchat's native behavior patterns.
CPMs 68% lower than Meta. 4.2x ROAS in month 2. Snapchat now accounts for 35% of UrbanFit's total paid revenue, completely diversifying their channel mix.